New Skills Developed
Technical Skills
I've developed a range of technical skills, including:
I've developed a range of technical skills, including:
SEO Strategy and Execution: From creating a site around Oaxaca tourism to working on SEO for Apple products, I've honed my SEO skills.
Data Analysis: I love diving into analytics has helped me become proficient at using data to inform marketing and content strategies.
Content Creation and Video Production: I've produced content for campaigns, designed graphics, and scripted videos aimed at enhancing audience engagement, particularly with viral potential.
Non-Technical Skills
I've also developed non-technical skills, like:
I've also developed non-technical skills, like:
Strategic Communication: I've work with different teams for companies like Google, BYU-Pathway and Ensign College showing my ability to coordinate across roles.
Audience Targeting and Cultural Sensitivity: From promoting a Venezuelan ice cream brand with a focus on nostalgia to targeting BYU-Pathway students, my audience understanding has grown more sophisticated.
Project Management and Collaboration: Balancing multiple projects with strategic insights and managing brainstorming sessions effectively has expanded my organizational skills.
One Thing I'm Most Proud Of
A key achievement might be my success with data-driven content strategy, where my ability to analyze data has resulted in campaigns that resonate with specific audience segments, such as BYU-Pathway students and tourists interested in Oaxaca.
One Area to Improve
Given my diverse skill set, an area for further growth might be increasing technical proficiency in languages like Python. This could empower me to deepen my data analysis capabilities, which would be valuable in advanced analytics and automation for digital marketing campaigns.